抖音在越南火了，這說(shuō)明越南接受中國(guó)的傳統(tǒng)文化和科技成果，這是好事情，也說(shuō)明，簡(jiǎn)單的短視頻很受人歡迎的，那么，中國(guó)的新科技成果，在國(guó)外有廣闊的市場(chǎng)。如果臉書(shū)，油管跟抖音一樣簡(jiǎn)單，那么他就會(huì)害怕與他有競(jìng)爭(zhēng)能力，其實(shí)，有競(jìng)爭(zhēng)能力的都是好事，如果臉書(shū)，油管程序復(fù)雜，一般人不會(huì)使用，你就沒(méi)有競(jìng)爭(zhēng)能力了，那么就沒(méi)有市場(chǎng)了。

在越南抖音真的很火，我去過(guò)，我朋友也在越南。

HANOI－A teenager on Hang Dau street in downtown Hanoi took out his phone and started to shoot a video of an old homeless woman who was sitting under the awning of a store with her small bundle of rugged blankets and bags.

一個(gè)少年在河內(nèi)市中心掛道街拿出他的手機(jī),開(kāi)始拍攝視頻，內(nèi)容是一個(gè)坐在商店天棚下，拿著毯子和包的無(wú)家可歸女人。

Dao Duy Nam, a junior student at Hanoi University of Science and Technology, says that he filmed the old woman to share her story online on TikTok.

河內(nèi)科技大學(xué)大三學(xué)生Dao Duy Nam說(shuō)，他拍攝這名老婦人是為了在TikTok網(wǎng)站上分享她的故事。

TikTok’s booth at a Shanghai international beauty expo held this year.[Photo provided to China Daily]

\”I hope that people will see it and come and give her some donations,\” Nam says, adding that many disadvantaged people were offered help after similar videos went viral on the platform.

Nam說(shuō):“我希望人們能看到這段視頻，并來(lái)給她捐款?！彼a(bǔ)充說(shuō)，類(lèi)似的視頻在該平臺(tái)上瘋傳之后，很多弱勢(shì)群體得到了幫助。

TikTok, known as Douyin in China and developed by Beijing-based startup Bytedance, is an app for making and sharing short videos, generally from 15 to 60 seconds long. The videos are usually set to music, often featuring someone cooking, dancing, doing a trick, or lip-syncing.

TikTok在中國(guó)被稱(chēng)為抖音，由北京初創(chuàng)企業(yè)字節(jié)跳動(dòng)開(kāi)發(fā)，是一款制作和分享短視頻的應(yīng)用程序，一般時(shí)長(zhǎng)在15秒到60秒之間。這些視頻通常配有音樂(lè)，通常是做飯、跳舞、惡作劇或假唱。

Globally, TikTok was the third most downloaded app in the first quarter of this year, according to the United States-based market research firm, Sensor Tower.

根據(jù)美國(guó)市場(chǎng)研究公司Sensor Tower的數(shù)據(jù)，在全球范圍內(nèi)，TikTok是今年第一季度下載量第三大的應(yīng)用。

Vietnam is among the fastest growing Southeast Asian markets for TikTok users, with the platform registering 12 million regular users by the end of March. It has more than 1,000 official content creators, according to Nguyen Lam Thanh, policy director of TikTok Vietnam.

越南是TikTok用戶(hù)增長(zhǎng)最快的東南亞市場(chǎng)之一，截至今年3月底，該平臺(tái)的常規(guī)用戶(hù)已達(dá)1,200萬(wàn)。TikTok越南政策主管Nguyen Lam Thanh表示，該網(wǎng)站擁有逾1000名官方內(nèi)容創(chuàng)作者。

Thanh says his company wants to triple the number of official content creators to 3,000 by the end of this year.

Thanh說(shuō)，公司希望在今年年底前將官方內(nèi)容創(chuàng)作者的數(shù)量增加兩倍，達(dá)到3000人。

As of late 2018, each Vietnamese user spent an average of 28 minutes per day on TikTok, with the hours between 6 pm and 8 pm on Fridays and Saturdays recording the most site visits, according to the company.

據(jù)公司稱(chēng)，截止至2018年年底，平均每個(gè)越南用戶(hù)每天使用Tiktok的時(shí)長(zhǎng)為28分鐘，其中周五、周六的晚上6—8點(diǎn)是網(wǎng)站訪問(wèn)量的最高峰。

\”Watching TikTok videos is my daily hobby,\” says Trinh Thi Khanh Ngoc, a college student in Hanoi, before adding that she has been cutting down time spent on Facebook and YouTube and switching to Tik-Tok, just like many of her friends.

“在Tiktok上看視頻是我每天的樂(lè)趣”河內(nèi)的一位女大學(xué)生Trinh Thi Khanh Ngoc說(shuō)到。她補(bǔ)充說(shuō)，她和她很多好朋友一樣，現(xiàn)在使用Facebook和YouTube的時(shí)間減少了，都轉(zhuǎn)為看Tiktok。

Just after downloading and opening TikTok, videos that TikTok chooses to highlight will start playing automatically. Users can see content straight away under the \”For You\” tab.

下載并打開(kāi)TikTok后，TikTok選擇高亮顯示的視頻將自動(dòng)開(kāi)始播放。用戶(hù)可以在“For You”標(biāo)簽下直接看到內(nèi)容。

\”You don’t need to follow anyone at first, TikTok will fill your ‘feed’ before you’ve connected with a single person. Meanwhile, on Facebook, it can seem very empty if you don’t have a few hundred friends,\” Ngoc says.

一開(kāi)始你不需要關(guān)注任何人，TikTok會(huì)在你和一個(gè)人建立聯(lián)系之前就把你的信息里填滿(mǎn)。同樣的情況下，在Facebook上，如果你沒(méi)有幾百個(gè)朋友，它會(huì)顯得非?？?，”Ngoc說(shuō)。

Later, if users would like to watch videos from people they like on Tik-Tok, they can switch to \”following \”them or continue to check out videos from popular users or any other Tik-Toker who amuses them.

之后，如果用戶(hù)想在Tik-Tok上觀看他們喜歡的人的視頻，他們可以切換到“關(guān)注”他們，或者繼續(xù)查看熱門(mén)用戶(hù)或任何其他逗他們開(kāi)心的Tik-Tok視頻。

According to Ngoc, videos on Tik-Tok are more lively and diverse, and more entertaining for young people compared to those on other social media platforms.

Ngoc表示，與其他社交媒體平臺(tái)上的視頻相比，Tik-Tok上的視頻更生動(dòng)、更多樣化，對(duì)年輕人來(lái)說(shuō)也更有趣。

\”It’s also very easy to navigate through the videos, just by scrolling up and down, not by tapping or swiping side to side,\” she says, while surfing through some of her favorites about make-up tips and fashion, among others.

她說(shuō):“瀏覽視頻也很容易，只需上下滾動(dòng)，而不是左右滑動(dòng)。”她還瀏覽了自己最喜歡的一些化妝技巧和時(shí)尚等內(nèi)容。

\”You can also see what’s trending in other countries, including China and South Korea. It brings you the feeling of international integration,\” Ngoc states.

“你也可以看到其他國(guó)家的趨勢(shì)，包括中國(guó)和韓國(guó)。它給你帶來(lái)了國(guó)際一體化的感覺(jué)?！?/p>

Thanks to its popularity, TikTok is helping to create and spread positive trends in Vietnam, with hashtags playing a large role by encouraging various online \”challenges\”, jokes or repeat formats.

由于TikTok的受歡迎程度，它正在幫助越南創(chuàng)造和傳播積極的趨勢(shì)，話(huà)題在鼓勵(lì)各種在線“挑戰(zhàn)”、笑話(huà)或傳播中發(fā)揮了很大的作用。

For instance, the hashtag #Hello-Vietnam is helping to promote tourism as part of a marketing program in partnership with the Vietnam National Administration of Tourism. The organization aims to produce and screen around 30,000 short videos on the TikTok platform with a target of reaching 100 million views.

例如，標(biāo)簽#Hello-Vietnam作為與越南國(guó)家旅游局(Vietnam National Administration of tourism)合作的營(yíng)銷(xiāo)計(jì)劃的一部分，正在幫助推廣旅游業(yè)。該組織的目標(biāo)是在TikTok平臺(tái)上制作和放映約3萬(wàn)個(gè)短視頻，目標(biāo)是達(dá)到1億的瀏覽量。

On June 15, TikTok released the first video of the series under the hashtag #HelloDanang, introducing tourist attractions in Vietnam’s central city of Da Nang. After just over six months, hundreds of videos have been uploaded and have attracted 72.5 million views.

6月15日，TikTok以“你好，峴港”為標(biāo)簽發(fā)布了該系列的第一個(gè)視頻，介紹了越南中部城市峴港的旅游景點(diǎn)。短短6個(gè)多月，數(shù)百個(gè)視頻被上傳，點(diǎn)擊量達(dá)到7250萬(wàn)次。

Another trending hashtag on Vietnam’s TikTok currently is #Ketromnhua, which means \”plastic thief\” in English. The trend calls for users to make and share videos on how they reduce, reuse, recycle and replace plastic items, or take part in campaigns to clean up piles of rubbish that blight the community.

越南TikTok的另一個(gè)熱門(mén)標(biāo)簽是#Ketromnhua，意思是“塑料小偷”。這一趨勢(shì)要求用戶(hù)制作并分享視頻，講述他們?nèi)绾螠p少、再利用、回收和替換塑料制品，或者參與清理污染社區(qū)的成堆垃圾的活動(dòng)。

\”These videos show us the real efforts people are making toward achieving a greener lifestyle,\” Ngoc says.

“這些視頻向我們展示了人們?yōu)閷?shí)現(xiàn)更環(huán)保的生活方式所做的真正努力，”Ngoc說(shuō)。

老實(shí)講，會(huì)造成部分影響的，但他們也不會(huì)說(shuō)很怕。

其實(shí)抖音早就火遍全球了，這也不是最近才發(fā)生的事情。你去看看國(guó)際版的tik tok，無(wú)論是在東南亞，或是在美國(guó)，甚至是在很難攻入的日本，下載量和點(diǎn)擊量都是爆炸性地在增長(zhǎng)，取得超級(jí)驚人夸張的成績(jī)，甚至在一段時(shí)間里面還排上了第一名，另外年度關(guān)鍵字排行榜上也都能排到不錯(cuò)的名次呢，說(shuō)明是越來(lái)越受到大家的青睞，真的是相當(dāng)?shù)幕鸨?。就更別提一個(gè)小小的越南了，如何不能輕松攻破呢！

老實(shí)講，臉書(shū)油管肯定有注意到這個(gè)現(xiàn)象的，畢竟他們都是互聯(lián)網(wǎng)公司的巨頭，難道就連這點(diǎn)觸覺(jué)都沒(méi)有嗎，當(dāng)然不可能的啦！比如我記得youtube前段時(shí)間不是還模仿tik tok，出了個(gè)類(lèi)似的app玩意，結(jié)果沒(méi)多久就涼涼了，根本沒(méi)多少人記住這app叫什么名字。

但你說(shuō)他們怕了嗎，那也不至于。一方面抖音主打短視頻，并不會(huì)說(shuō)太影響到y(tǒng)outube和facebook的業(yè)務(wù)，你不會(huì)說(shuō)下載了抖音后，就能夠代替youtube和facebook了，就可以把他們卸載掉了；另一方面，用戶(hù)習(xí)慣一旦養(yǎng)成，就相當(dāng)難改變，比如我們上網(wǎng)搜索喜歡用百度、打字喜歡用搜狗、看動(dòng)漫喜歡用B站，聊天喜歡用微信等等。你想做到某件事情的時(shí)候，很自然就會(huì)聯(lián)想到自己熟悉上手的工具。因此，youtube和facebook是同樣如此的，在國(guó)外他們就是最一線的、是最主流的，很難有能夠撼動(dòng)到他們地位的存在出現(xiàn)。

當(dāng)然，以上都只是代表我的個(gè)人觀點(diǎn)而已啦。我是“大火箭CC”，喜歡的話(huà)可以關(guān)注下我哦，謝謝?。?/p>

海外版抖音用戶(hù)量越大越讓油管臉書(shū)越害怕

確實(shí)火，當(dāng)時(shí)那首 學(xué)貓叫 在越南隨處都可以聽(tīng)到

物競(jìng)天擇，適者生存。只有不斷進(jìn)步才能不被時(shí)代所淘汰。怕不怕都沒(méi)用，做好自己就行了？